Airbnb lists BVI as a viable destination for ‘digital nomads’
As the Caribbean tourism industry continues to recover from the impact of COVID-19, Airbnb has partnered with the Caribbean Tourism Organisation (CTO) to promote certain Caribbean territories, such as the Virgin Islands, as a viable destinations for digital nomads to live and work anywhere.
This is done through Airbnb’s ‘Live and Work Anywhere’ platform which was launched last Thursday and is part of an ongoing initiative to continue working with governments and Destination Management Organisations (DMOs).
This helps to create a one-stop-shop for remote workers and encourages them to try new locations to work while helping to revive tourism and provide economic support to communities after years of travel restrictions.
A recent press release by Airbnb and the CTO highlights that the campaign in the Caribbean seeks to promote various destinations that are members of its organisation, through a landing page on the Airbnb website that provides information on digital nomad visas for each respective country.
“It also highlights the best Airbnb options to stay in and work from. This promotional landing page will be unique to others worldwide and will highlight the following 16 participating destinations as options for Digital Nomads: Anguilla, Antigua & Barbuda, Barbados, Belize, British Virgin Islands, Cayman Islands, Dominica, Guyana, Martinique, Montserrat, St Eustatius, St Kitts, St Lucia, St Maarten, Trinidad,” the press release said.
Meanwhile, CTO Director of Membership Services, Faye Gill, said the bounce-back of Caribbean tourism means people are seizing the opportunities to work remotely in the region.
“The steady recovery of Caribbean tourism has been driven by innovation and a willingness to seize opportunities, like the rise of digital nomads and development of long-stay programmes to diversify the visitor experience in the region. The CTO is pleased that Airbnb has identified the Caribbean as one to highlight in its global Live and Work Anywhere program, and in doing so, support the continued success of the region,” Gill said.
The Airbnb Policy Manager for Central America and the Caribbean Carlos Muñoz also noted that Airbnb welcomes the partnership with the CTO to help build and enhance different Caribbean destinations.
“Airbnb is proud to partner again with the CTO in order to keep promoting different destinations in the Caribbean so people can work and travel within. This campaign is a new joint effort that will continue to help with the promotion of the wonderful region,” Carlos Muñoz said.
This partnership is one of the many initiatives in the CTO’s ongoing programme to help its members rebuild tourism and shine a light on digital nomad programmes in their destinations.