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Tourist Board rebrands BVI Staycation programme

Tourist Board rebrands BVI Staycation programme

The state-owned Tourist Board has rebranded its annual BVI Staycation programme currently running from 15 June to 30 November.

BVI Staycation is an incentive programme that invites persons residing in the territory and select neighbouring destinations (USVI, Puerto Rico and St Maarten/St Martin) to vacation locally.

The Tourist Board recently unveiled its rebranding of the programmes logo and campaign; stating that new branding focuses on all the features and experiences of having an unforgettable vacation in the territory.

“The new design highlights all the elements that make people fall in the love with the BVI. Nature, the greenery, flora and fauna, the beautiful blue seas, our rich history, and of course, our destination. There is no need to travel abroad because we have everything right here”, said Tourism Director, Clive McCoy.

In the meantime, a media release from the Tourist Board this week said beneficiaries of the programme can choose from a selection of special offers on accommodations, spa treatments, dining, tours, yacht charters and a variety of land and sea activities available under the campaign.

Below is the full media release from the Tourist Board
BVITB Rebrands BVI Staycation

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